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Webflow Pricing 2025: Plans & Costs Explained for Every Type of User

Dylan Harrocks, Brand and Product Strategy, Director at Nexus Creative
Dylan Harrocks
March 18, 2025
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Webflow Pricing Explained
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TL;DR

Webflow offers flexible pricing with two main categories: Site Plans (starting at $18/month) for hosting individual sites and Account Plans (starting at $0) for managing multiple projects.

Key plans include Basic for simple sites, CMS for content-driven sites, and Business for advanced features.

Webflow is ideal for creatives and businesses needing a customizable platform but can be pricier compared to competitors like Wix or Squarespace. Choose your plan based on your needs: bloggers and small businesses benefit from CMS plans, while eCommerce sites thrive on Advanced or Enterprise plans.

No matter your choice, Webflow’s powerful design tools make it worth considering.

Webflow is a powerful website builder that blends the flexibility of a design tool with the capabilities of a CMS and an eCommerce platform. However, its pricing structure can be complex, with multiple plans tailored to different needs. Understanding Webflow’s pricing is crucial for choosing the right plan—whether you're a freelancer, business owner, or agency.

This guide breaks down Webflow’s 2025 pricing structure, compares it with competitors, and helps you determine the best plan for your needs.

Webflow Pricing Overview

Webflow’s pricing is divided into two main categories:

  1. Site Plans – Required for hosting an individual website with a custom domain.
  2. Workspace (Account) Plans – Used for managing multiple projects but do not include hosting.

Site Plans (For Hosting a Website)

These plans allow you to connect a custom domain and host your website.

  • Basic – $18/month
    Best for simple static websites. Includes 150 pages, no CMS, and 50 GB bandwidth.
  • CMS – $29/month
    Ideal for blogs and content-driven sites. Offers 2,000 CMS items, 200 GB bandwidth, and 3 guest editors.
  • Business – $49/month
    Designed for high-traffic marketing sites. Comes with 10,000 CMS items, 400 GB bandwidth, and 10 guest editors.
  • Enterprise – Custom pricing
    Suitable for large-scale businesses. Features custom limits, security, and support.

E-Commerce Plans (For Selling Products)

For those selling products online, Webflow offers specific eCommerce pricing.

  • Standard – $42/month
    Best for small online stores. Allows 500 items but has a 2% transaction fee.
  • Plus – $84/month
    Great for growing businesses. Supports 5,000 items with 0% Webflow transaction fee.
  • Advanced – $235/month
    Ideal for large online stores. Enables 15,000 items and offers custom checkout options.

Workspace (Account) Plans

Workspace plans allow users to manage multiple projects and collaborate with teams.

  • Starter – Free
    Suitable for personal use. Includes 2 unhosted projects with limited features.
  • Core – $28 per seat/month
    Designed for freelancers. Supports 10 unhosted projects and code export.
  • Growth – $58 per seat/month
    Best for small teams. Allows unlimited projects and advanced permissions.
  • Enterprise – Custom pricing
    Tailored for large teams. Offers custom permissions and premium support.

Webflow vs. Competitors: Cost Comparison

Webflow’s pricing is competitive but tends to be more expensive than some alternatives.

  • Webflow – Starts at $18/month (Best for designers, custom sites, and eCommerce).
  • Wix – Starts at $16/month (Best for beginners and small businesses).
  • Squarespace – Starts at $16/month (Best for portfolios and creatives).
  • WordPress – Pricing varies (Best for bloggers and custom development).

While Wix and Squarespace offer lower-cost plans, they don’t provide the same level of design flexibility and CMS power as Webflow.

For businesses needing an advanced, scalable solution, Webflow is a strong contender.

Choosing the Right Webflow Plan

Not sure which plan to choose? Here’s what we recommend based on your needs:

  • For Bloggers & Content Creators → CMS Plan ($29/month)
  • For Small Businesses & Startups → Business Plan ($49/month)
  • For eCommerce Stores → Standard Plan ($42/month) or Advanced Plan ($235/month)
  • For Agencies & Teams → Core Plan ($28/seat) or Growth Plan ($58/seat)

💡 Pro Tip: If you’re an agency or freelancer, Nexus Creative’s Webflow development services can help streamline your workflow, ensuring optimized and scalable sites. Learn more here.

FAQs: Webflow Pricing Questions Answered

Are there hidden costs in Webflow pricing?

Yes! Well, not really though kind of, actually… 

Consider the following:

  • Custom domains (~$10–$20/year)
  • Third-party tools (Zapier, Make, HubSpot integrations)
  • Additional storage or CMS limits

How does Webflow pricing work for teams?

If you’re working with a team, Webflow’s Workspace Plans allow multiple team members to collaborate. Each seat is billed per user.

Is Webflow worth it compared to other platforms?

For designers and businesses needing a highly customizable website, Webflow is absolutely worth it. However, if you prefer a simpler drag-and-drop builder, platforms like Wix or Squarespace may be more budget-friendly.

That being said, if you are not a designer, but have a marketing/seo team Webflow is perfect for you. Just make sure you have or find an experienced Webflow developer or dev/design team. Nexus can be your team if you want to!

Can I switch Webflow plans later?

Yes! Webflow allows you to upgrade or downgrade your plan at any time based on your needs.

Does Webflow charge transaction fees for eCommerce plans?

Yes, but only on the Standard plan (2%). The Plus and Advanced plans do not have Webflow transaction fees.

What payment methods does Webflow accept?

Webflow accepts major credit cards but does not currently support PayPal or cryptocurrency payments.

Does Webflow offer discounts for nonprofits or students?

Yes! Webflow provides discounts for eligible nonprofits and educational institutions. You can apply directly through their website.

Can I export my Webflow site to another platform?

Yes, but only for static sites. CMS content and dynamic functionality do not transfer easily, making migrations complex.

Conclusion: Is Webflow the Right Choice for You?

Webflow’s pricing in 2025 offers a flexible range of plans for various users. Whether you’re a content creator, business owner, or agency, selecting the right plan ensures you get the most out of Webflow’s powerful tools.

🚀 Need help setting up your Webflow site? Nexus Creative specializes in Webflow development, helping businesses scale with expert-built websites. Get in touch today.

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